
Experience & Execution
ACell Sales Enablement Tool
An interactive sales enablement platform was designed to support in-field sales conversations within hospital environments, regardless of network connectivity. The tool allowed sales representatives to access approved presentations and regulatory documents on demand, improving confidence, consistency, and brand delivery during critical sales interactions.
Key Focus Areas
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Offline-first experience designed for hospital and field environments
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Interactive presentation system supporting complex product education
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Direct sales team feedback informing usability and structure
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Sales training and rollout led across 100+ sales representatives over a two-month period




System Design | Built for Flexibility
Fully custom, modular presentations were designed to give sales representatives the flexibility to adapt conversations and present the full ACell portfolio in real time.

User Insight | Informed by Data
Internal focus groups with sales representatives shaped content structure, interaction design, and flow to maximize clarity, usability, and effectiveness in the field.

Sales Enablement | Built for Adoption
The tool enabled confident, on-the-go presentations, improving engagement, strengthening brand perception, and supporting measurable revenue growth.
